Why would you start a corporate blog? Chances are it’s to communicate with your customers, build your brand, or generate sales. If your blog isn’t helping you with one of those 3 things, you’re wasting your time.
From the outside, it looks like I’m a successful corporate blogger because all of my blogs generate hundreds of thousands of visitors. And although that’s true, it doesn’t mean my blogs are successful.
Why? Because my blogs didn’t always help with one of the 3 main points above. Luckily, I was able to spot what was amiss and fix it.
If you want your corporate blog to thrive, learn from the mistakes I made and avoid them. Read More
The post Why Your Corporate Blog Is Going to Fail and How You Can Fix It appeared first on JZ-ART.