Categories: Marketing

The Hidden Cost of Multitasking [Infographic]

This post originally appeared on the Sales section of Inbound Hub. To read more content like this, subscribe to Sales.

Monday morning. You sit down with a large cup of coffee, open your inbox, and start tackling the first email. You’re almost ready to hit send when —

Your phone rings. Midway through the call — 

Your boss comes over and asks you to take on a time-sensitive task. You get started on it and —

It’s time for a meeting. Before you know it, the day is over. What just happened?

This is a familiar story for almost every professional, and every day can feel like a mad scramble. But pinballing from task to task without a plan has a cost. According to an infographic from Velocify, more than 31 workweeks are lost each year due to multitasking. That’s more than half the year!

On the bright side, prioritization can drastically reduce the lost productivity costs associated with multitasking. For example, companies that use an automated prioritization solution increase salespeople’s talk time by 88% and better their conversion rates by 97%.

Keep this in mind if you’re tempted to boast about your or your team’s ability to multitask as a badge of honor. The practice carries a hefiter price tag than you might realize.


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Source: Hubspot


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