Categories: Referrals

How to Conduct a Content Audit on Your Site

“Content audit” sounds a bit intimidating like something that involves ghastly amounts of time, endless spreadsheets, and dozens of unpaid interns. The word “audit” is so tied up with other unpleasant life experiences that I totally understand if it doesn’t inspire you. But hang on for a second because a “content audit” might be what your site needs to get to the next level.

So, what is a content audit? A content audit is a careful look at your website’s existing content in order to make sure that it’s doing what you want it to do — driving the right kind of traffic, containing the right kind of keywords, and improving conversions.

The reason this is important is because the content of your website is the most important factor in your website’s existence. To be blunt, your content is your website.

That’s why a content audit matters. It’s about improving the very soul of your website – its content.

With crappy content, you have a crappy website. Now and then, it deserves a little audit action so you can find out what’s right about it, what’s wrong with it, and what might need to change.

But before we get into how you can audit your content, here is what you need before you can start: Read More


Source: QuickSprout

The post How to Conduct a Content Audit on Your Site appeared first on JZ-ART.

Source: JZ-Art

Charles

Share
Published by
Charles

Recent Posts

Free Script: 3D Pre-Compose + Tutorial!

[youtube http://www.youtube.com/watch?v=2TvlE5SFaxM] I finally got tired of doing this manually, so we created a free…

1 year ago

3D Pre-Compose Script

    Pre-Compose 3D Aware effects with ease and link expressions    Great for displacement maps or isolating 3D…

1 year ago

New Tutorial: Sci-Fi Weapon FX!

[youtube http://www.youtube.com/watch?v=UWppqLrS6cU?feature=oembed&w=500&h=281] In this exciting tutorial I’ll be showing you how to create various sci-fi…

1 year ago

Sci-Fi Weapon FX

    Create a variety of futuristic weapon FX    Add Distortion and shockwaves Source: Video Copilot 2

1 year ago

New Tutorial: Shockwaves in After Effects!

[youtube http://www.youtube.com/watch?v=JYbgjCR8PMI] You don’t want to miss this in depth tutorial! Massive tips, no extra…

1 year ago

Shockwaves!

    Create a powerful shockwave effect without 3rd party tools    Fix seam issues and add particle pieces…

1 year ago