Case studies…You see companies using them all the time, but do they really work?
I wasn’t sure myself, which is why I decided to test them out on NeilPatel.com with these 3 case studies.
The goal was simple: generate more leads.
The results were a bit unexpected. I didn’t necessarily generate many more leads, but I was able to grow my sales by 185%.
Before we get into that, let’s first go over what I learned about case studies. Sadly, most companies don’t know how to correctly leverage them, which renders them ineffective.
Here’s how I optimized my case studies for lead generation: Read More
The post Case Study: How I Used a Case Study to Grow My Sales by 185% appeared first on JZ-ART.
Source: JZ-ArtCase Study: How I Used a Case Study to Grow My Sales by 185% by Charles