Marketing

The Importance of a DJ For Your Corporate Event

If you are deciding to have a corporate function, which could include anything from a corporate Christmas party, to a annual fundraiser, the need to provide entertainment to your guests, co-workers and colleagues is a must. If the event is formal or informal, the one thing that you can do without is a music DJ. A music DJ will not only add vibrancy to the event, they will be able to be the emcee for the evening or afternoon event, depending on when you will have it.

Marketing

Video Production Business Tips – Why Wedding Videographers Should Move to Corporate Video

My main focus in the video production business is to figure out how I can use my talents as a video producer to make the most money with the least amount of effort… all while building a business asset that will someday allow me to retire and travel the world while I’m still young enough to actually enjoy it! After spending several years as a wedding videographer, I learned that the only way to achieve my goals would be to move away from wedding videos and start focusing my efforts on producing corporate videos.

Marketing

Custom Promotional Products Are So Much Cheaper

According to the Advertising Specialty Institute, custom promotional products, also called ad specialties or giveaways, are more effective than television commercials and print advertising. Compared with other forms of advertising such as TV ads, national magazine ads, and radio commercials, custom promotional products are so much cheaper when assessed in terms of cost per impression. According to research group Nielsen Media, CPI for a custom giveaway is at $0.004, compared to magazine and newspaper ads at $0.0129 to $0.033, and radio and TV spots, ranging from $0.005 to $0.019.

Marketing

Wedding Videographers – Should You Hire One?

When planning a wedding it is almost a given that you are going to hire a professional photographer. What might not be so clear is whether you should hire a professional videographer. In this article I will explore some of the pros and cons of hiring a videographer vs. having a friend or relative tape the wedding or even going without.

Marketing

How to Choose a Wedding Videographer?

Why bother reading an article on How to Choose a Wedding Videographer? After all, you just look at his (or her) footage and size up their personality, fees and plans, then make your choice, right? Right. And that’s how the majority of weddings get ruined – or at least have the “Fun Meter” turned way, way down! That’s right, four out of five weddings are ruined by the wedding Videographer. So, if you don’t want your wedding Videographer ruining your wedding, read on..

Marketing

Career in the Television Broadcasting and Production

These days, most degree programs in television broadcasting and production are offered at technical institutes and some art and design colleges and universities. The major benefit of completing a degree program in Radio and Television Broadcasting is that it helps you in developing the understanding of the conventions, technology and practices of the broadcast and production industry. In this article learn about the different career options that you can consider once you complete the program in television broadcasting and production.

Marketing

Video Marketing For Lawyers – 19 Questions to Ask Your Video Production Company

There are video companies who charge attorneys $5000 to create a one minute clip. There are some very big well-known website companies that will charge you anywhere from $2,500 all the way up to $35,000 to create video for you. There are wedding videographers who will charge you $500 for a 30 second clip that is nothing more than a template for a commercial. The problem with different video companies is comparing apples to apples.

Marketing

Creating Product Videos – Marketing Vs Instructional Content – How to Structure Your Product Video

There’s tremendous pressure on vendors and retailers today to incorporate video on their websites. There is also an emerging trend and a shift towards education based marketing when it comes to product videos. Many companies are trying to re-purpose their marketing videos, and at the same time create instructional videos. There are certain rules that can be followed to ensure that product videos are effective, and have the right balance between marketing messages and instructional elements. When done correctly, education based marketing is easy to implement, and product videos will be serving the needs of both, consumers and businesses.

Marketing

Get Rolling with Digital Video Production

The muse can come from many different places and in different shapes. Now days in the world of digital video creation everyone can be a creative pro with their own gear. Some of the kinds of videos one can produce are bachelor parties, birthday events, weddings, special events, anniversaries and so on. There are so many wonderful and creative things you can do now days with digital video production. There are a ton of great ways to learn more on using the tools needed for creating fun and interesting digital video.

Marketing

Custom Video Production For Lawyers – Benefits and Cost

The online environment for lawyers is getting congested already. Most of the lawyers have already established their website and others are already planning to create one. Today, there is no room for staying on a comfort zone, everybody is already aiming to achieve a good edge on competition and everybody is aiming to generate more income.

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