Categories: Marketing

How to Write a Darn Good Sentence [SlideShare]

Literary theorist and legal scholar Stanley Fish wrote, “The skill it takes to produce a sentence, the skill of lining events, actions, and objects in a strict logic, is also the skill of creating a world.”

Remarkable writing isn’t just for academics and authors; it’s a fundamental skill for marketers, too. The “remarkable” part is where it gets tricky.

Great writing requires great sentences — and more strategy goes into a great sentence than you might think. Numerous studies have been conducted on sentence structure, word order, and how readers retain information. Drawing from the results of these studies, the folks at Copyblogger created the SlideShare below to teach us how to write killer sentences without even thinking about it.

Without further ado, here’s how to write a darn good sentence.

<div class=”video-container-responsive”>









Source: Hubspot

Charles

Share
Published by
Charles

Recent Posts

Free Script: 3D Pre-Compose + Tutorial!

[youtube http://www.youtube.com/watch?v=2TvlE5SFaxM] I finally got tired of doing this manually, so we created a free…

5 months ago

3D Pre-Compose Script

    Pre-Compose 3D Aware effects with ease and link expressions    Great for displacement maps or isolating 3D…

5 months ago

New Tutorial: Sci-Fi Weapon FX!

[youtube http://www.youtube.com/watch?v=UWppqLrS6cU?feature=oembed&w=500&h=281] In this exciting tutorial I’ll be showing you how to create various sci-fi…

5 months ago

Sci-Fi Weapon FX

    Create a variety of futuristic weapon FX    Add Distortion and shockwaves Source: Video Copilot 2

5 months ago

New Tutorial: Shockwaves in After Effects!

[youtube http://www.youtube.com/watch?v=JYbgjCR8PMI] You don’t want to miss this in depth tutorial! Massive tips, no extra…

5 months ago

Shockwaves!

    Create a powerful shockwave effect without 3rd party tools    Fix seam issues and add particle pieces…

5 months ago