Digital

Submit to the Mashies Before Friday

The Mashies deadline is quickly approaching. The regular submission period will end this Friday, Aug. 15 The Mashies is Mashable’s digital marketing and advertising awards program celebrating creativity and innovation by brands and agencies. We’re accepting entries in categories like “Best Use of Twitter,” “Best Small Digital Agency,” “Best Viral Read more…

By Charles, ago
Digital

Creating Funny Videos: A How-To for Brands

Laughter is often said to be the best medicine, and when it comes to digital marketing, it certainly presents unique opportunities for consumer engagement. Like the social outcast who discovers he can make the star quarterback laugh and finds himself suddenly catapulted into the upper echelons of high-school society, a Read more…

By Charles, ago
Digital

60+ Events in Digital Media, Design and More

The Mashable Events Board is a great place to find leading conferences in your industry, whether it’s advertising, technology, media or public relations. This week, we’re highlighting five events that we think can help move your career forward, from those in California to Warsaw. If you don’t find something that’s Read more…

By Charles, ago
Digital

4 Ways the Pet Industry Has Gone Digital

The Digital Marketing Series is supported by HubSpot, an inbound marketing software company based in Cambridge, Mass., that makes a full platform of marketing software, including social media management tools. The Internet has helped animal lovers really go wild — the Lolcats meme and the recent cat breading trend are Read more…

By Charles, ago
Digital

5 Travel Brands Inspiring Wanderlust on YouTube

The Digital Marketing Series is supported by HubSpot, an inbound marketing software company based in Cambridge, MA, that makes a full platform of marketing software, including lead generation tools. As German philosopher Arthur Schopenhauer once noted, “A man’s delight in looking forward to and hoping for some particular satisfaction, is Read more…

By Charles, ago
Digital

5 Fitness Brands Kicking Butt on Social Media

The Digital Marketing Series is supported by HubSpot, an inbound marketing software company based in Cambridge, Mass., that makes a full platform of marketing software, including marketing analytics tools. It’s a new year, which means that most of you will have resolutions like “lose 20 pounds” or “get fit” or Read more…

By Charles, ago
Digital

How 5 Top Brands Crafted Their Social Media Voices

The Digital Marketing Series is supported by HubSpot, an inbound marketing software company based in Cambridge, MA, that makes a full platform of marketing software, including tools for better B2B lead nurturing. Social networks are platforms for personal connection and dialogue, a reality that has proved challenging for many companies Read more…

By Charles, ago
Digital

HOW TO: Optimize Text Ads for Search

The Future of Search Series is supported by SES San Francisco Conference & Expo, the leading search, social and display conference. From August 15-19, get five days of education, inspiration and conversations with marketing experts across the digital space. Save 20% with the code MASH20. Text ads aren’t sexy. They Read more…

By Charles, ago
Digital

How Barbie & Ken Were Reunited by Social Media

Exactly seven years after their controversial split on Valentine’s Day in 2004, America’s favorite plastic lovebirds reunited, sending the socialverse down memory lane. In celebration of Ken’s 50th anniversary and just in time for the Valentine’s Day release of its Sweet Talkin’ Ken doll, Mattel launched a grandiose marketing campaign Read more…

By Charles, ago
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