Digital

Announcing the 2014 Mashies winners

Another year of the Mashies, Mashable’s digital marketing and advertising awards program, has come and gone. We were thoroughly impressed by the creativity and originality of all the submitted campaigns. Finalists and digital marketing enthusiasts gathered in New York Tuesday evening at an awards ceremony at Gotham Hall to celebrate Read more…

Digital

Announcing the 2014 Mashies Awards Finalists

Digital and social media have profoundly transformed the marketing industry over the past years. With new tools like Snapchat, custom apps and real-time data, marketers have the opportunity to connect with their audiences in entirely new ways. Agencies and brands are rising to the occasion. We’re honoring the campaigns on Read more…

Digital

Submit to the Mashies Before Friday

The Mashies deadline is quickly approaching. The regular submission period will end this Friday, Aug. 15 The Mashies is Mashable’s digital marketing and advertising awards program celebrating creativity and innovation by brands and agencies. We’re accepting entries in categories like “Best Use of Twitter,” “Best Small Digital Agency,” “Best Viral Read more…

Digital

Creating Funny Videos: A How-To for Brands

Laughter is often said to be the best medicine, and when it comes to digital marketing, it certainly presents unique opportunities for consumer engagement. Like the social outcast who discovers he can make the star quarterback laugh and finds himself suddenly catapulted into the upper echelons of high-school society, a Read more…

Digital

4 Ways the Pet Industry Has Gone Digital

The Digital Marketing Series is supported by HubSpot, an inbound marketing software company based in Cambridge, Mass., that makes a full platform of marketing software, including social media management tools. The Internet has helped animal lovers really go wild — the Lolcats meme and the recent cat breading trend are Read more…

Digital

5 Travel Brands Inspiring Wanderlust on YouTube

The Digital Marketing Series is supported by HubSpot, an inbound marketing software company based in Cambridge, MA, that makes a full platform of marketing software, including lead generation tools. As German philosopher Arthur Schopenhauer once noted, “A man’s delight in looking forward to and hoping for some particular satisfaction, is Read more…

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