Marketing

Titles, Description & Keywords – Still the Big Three

I can’t stress enough the importance of a great title, description and keywords. These are just elements of your web pages that cannot be ignored when it comes to getting your site to rank higher on Google and other search engines. Creating a great title, description and list of keywords is also a great first step in any of you on line OR off line marketing efforts. Write a 250-word description, a 100-word description and a 50-word description of you company, its products or services using all of these terms together.

Marketing

Introduction to Corporate Videos

As the name suggests, a corporate video can be described as an audio-video communication material used by companies and business corporate for a defined purpose in a corporate or B2B environment. Now, many companies are creating their own corporate videos for a variety of purposes including brand promotion, product/service marketing, gaining public support and bringing in investments.

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